BA (Hons) Fashion Design and Technology*

Fashion Design and Technology 2011 Design: Emily Knight


COURSE OVERVIEW

The fashion industry is constantly looking for innovative thinkers and technically gifted graduates. This creative and practical course gives you the skills you need in the competitive world of fashion. You’ll learn to create, construct and make garments to industry standards using advanced technologies.

 

The journey from design to shop window or fashion catwalk is a fascinating one. You’ll discover the complexities of buying, selling and promotion - and the need for entrepreneurial behaviour. You’ll start to specialise and think about possible careers such as designer, pattern cutter, garment technologist, product developer, and fashion buyer, merchandiser or promoter. The chance to work in a fashion business will help you develop as a versatile performer who is creative, technically skilled and highly employable.

*subject to validation

 

RESOURCES

· The course team has a wide range of professional expertise and is supported by experienced technicians.

· Specialist visiting tutors, London-based designers and creative business entrepreneurs provide practical sessions, expertise and vital industry knowledge.

· Our studios have a full range of industry-standard facilities and equipment.

· We have a specialised industry software system (Lectra), which links the design, technical and promotional aspects of fashion.

 

YEAR 1

In year 1 you will be introduced to the skills needed to develop professional fashion garments, including design, pattern cutting and construction.

· You’ll build skills through a mixture of practical workshops and studio-based teaching.

· You’ll be encouraged to make decisions and develop your confidence.

· You’ll discover the lifecycle of designs: garment technology, buying, merchandising, styling and marketing.

· You’ll learn technological processes, including advanced software packages for pattern cutting and design.

· You will be offered a short work placement to gain experience in the fashion industry.

· All first year students are eligible to enter their work for a £3000 sponsored scholarship award.

 

YEAR 2

In Year 2 you’ll start to specialise. Whether you create a full catwalk fashion collection, develop branding and marketing strategies, or specialise in garment technology - the emphasis will be on technical excellence and innovation.

· Using the skills gained in Year 1, you’ll be encouraged to think independently, engage with industry professionals, and produce work to the highest standard.

· You’ll spend 12 weeks with one of our established fashion link organisations (including John Lewis, Warehouse, Tesco, Beales and Top Shop).

 

YEAR 3

In Year 3 you’ll develop individual, independent lines of creative and commercial enquiry.

· You’ll develop your skills further and reflect upon your previous experience and study, allowing you to demonstrate design and technical skills at an advanced level.

· Our aim is to produce fashion professionals who can create innovative design solutions and potentially influence the industry at the highest level.

 

This course is currently offered as a Foundation Degree with BA Top-Up option. We propose to offer the course as a BA (Hons) Degree from 2012 (subject to validation).

 

Fashion Design and Technology 2011
Design: Ivy Santos

 

INTERVIEWS AND PORTFOLIOS

Interviews are an opportunity for you to demonstrate your commitment and self-motivation, and to discuss aspects of your chosen course. We expect applicants to radiate enthusiasm and commitment to fashion, both in its own right and as a potential career choice. You should possess and display a developed understanding of contemporary fashion as evidenced through visits to exhibitions, shows

and galleries.

 

WHAT WE LOOK FOR

We look for enthusiasm and creativity, together with a willingness to learn and engage with others. We do not want our students working in isolation; from the outset we encourage cooperation and team working. Energy and openness are qualities we like to see in our students. We require evidence of the creative process in some form, together with a good sense of colour, good drawing skills, a technical ability and the willingness and ability to experiment.

 

STUDY TIME

Study is divided across taught hours, studio and/or work environment time, and independent study. Excellent professional and technical support is available and students are encouraged to experiment and work collaboratively on self-initiated projects. We expect students to spend an average of 40 hours per week on their studies, although it is likely that these hours will vary throughout the academic year.

 

A CLOSER LOOK AT THIS COURSE
More student work, together with a look at our studios, recent projects, exhibitions, industry links and details of our course staff, can all be viewed in the ‘Showcase’ for this course. 

 

COURSE LEADER

Sarah Charles

CONTACT

Admissions

Tel: 01202 363228/363225

Email: admissions@aucb.ac.uk

 

Fashion Design Technology 2011 Design: Scott Curley