FdA Commercial Photography
THE COURSE
The course aims to produce the next generation of visually
expressive fashion, documentary/editorial, portrait and advertising
photographers. We are looking for those who not only have ambition
to produce work of the highest standard, but who also want to push
the creative boundaries, challenging industry perceptions and
setting the agenda for future generations of successful commercial
photographers. You will gain a broad understanding of photographic
practice and theory and be guided towards a career in photography
and the creative industries. We are firm believers that our
students should enter the industry as educated individuals, able to
engage in the broad dialogue that is expected of creative
professionals.
RESOURCES
The photographic area is
extremely well resourced and provides the specialist environment
and equipment to experience working at a professional level. It
offers extensive studios, black and white and colour darkrooms and
film processing, a dedicated digital suite and a location and
studio equipment store. All the facilities are supported by a
dedicated team of technicians who provide technical assistance and
advice to support your studies. Formal lectures, seminars,
discussion groups and presentations take place in our dedicated
seminar room.
Our experienced staff team has a breadth of professional experience; their active practices include: editorial portrait photography; documentary photography; advertising and fashion photography; digital expertise; and specialist critical theory knowledge. The course also attracts a wide range of guest speakers from industry including photographers, art directors, picture editors, agents, stylists, and photographic assistants.
YEAR 1
Year 1 of the course provides the
creative and practical skills that you will build upon during the
course. It will introduce you to photographic techniques and
processes through units that emphasise digital imaging and studio
practice. Photographic themes and concepts in photography are
addressed through the consideration of photography as the key
medium within visual culture through the 20th and into the 21st
century. Guest lectures by visiting photographers and industry
professionals will support your studies and your learning will be
consolidated towards the end of the year when you will undertake a
period of work placement and also begin considering your career
options.
YEAR 2
Year 2 of the course will build upon your skills and knowledge and
will provide opportunities for you to develop your practice within
specific areas of photographic practice. You will be encouraged to
reflect on your professional interests and to take responsibility
for your learning; developing your creative, research and
conceptual skills and combining them with professional awareness
and understanding. Where appropriate, ‘live’ projects and
professional collaboration will be encouraged and you will
consolidate your career or further study plans as the year
progresses. You will have the option to select units that will aid
your transition either into employment after graduation or to
further study. The year culminates with an end-of-course exhibition
of your final work and opportunities to promote yourself to the
industry and celebrate your development, through your own website
and folio.Students who successfully complete this Foundation Degree
will have a guaranteed route of progression to the third year of BA
(Hons) Commercial Photography.
BA (HONS) DEGREE (TOP UP)
This additional year offers an opportunity to those students who
wish to refine their photographic practice, developing and
reflecting on their experience gained during previous study. The
course nurtures students to develop into creatively mature,
commercially focused and autonomous photographers; it offers a
supportive learning environment in which to carry out extensive
research to advance your practice and to develop your practical,
theoretical and intellectual abilities. It will encourage and
enable you to evidence a sophisticated understanding of commercial
photographic practice and will provide further opportunities to
promote yourself as a photographer. You will graduate with the
qualities and transferable skills necessary not only for employment
but also for postgraduate study.
This BA (Hons) award is not offered as a three year course and is only available to those articulating from a Foundation Degree. Students may also apply to the third year of other Honours Degree courses, where their suitability will be considered by the relevant course team. Students who are not currently studying at the University College may also apply to the third year of this BA (Hons) course if they hold the relevant subject qualification. Applicants to the final year of a BA (Hons) qualification may be required to undertake Bridging Studies to prepare them for studies on the Honours degree course.
For further information, please go to the BA
(Hons) Commercial Photography Top-Up course page.
INTERVIEWS AND PORTFOLIOS
Interviews are an opportunity for you to demonstrate your
commitment and self-motivation and to discuss aspects of your
chosen course. You will be expected to display an advanced level of
photographic skills and an appreciation of contemporary commercial
photographic practice and its professional context. Portfolios
should exhibit work that evidences good photographic skills,
creativity, self-motivation and contextual awareness.
WHAT WE LOOK FOR
We look for students who
have clear focus and ambition, who have already demonstrated an
interest in photography and wish to channel that commitment into a
course that will give them the opportunity to realise their
potential as commercial photographers.
As well as a well-developed portfolio, you will need to be able to demonstrate evidence of research (for example through sketchbooks, essays or progress diaries).
SKILLS AND CAREER DEVELOPMENT
All students
undertake a formal placement in Year 1 and many return to continue
their work assignment the following year with a view to future
employment. Our students have recently enjoyed placements across a
variety of creative companies and studios, including: Dazed and
Confused Magazine, Nick Knight, Rankin, Nadav Kandar, Marco
Santtucci Agency, Wolfgang Tillmans, Balcony Jump Agency, Tim
Walker, Platon- NYC, Ewen Spencer and Shona Heath (set building and
styling). The course offers opportunities for educational and
industry visits both nationally and internationally (to such cities
as New York) and to a variety of gallery and studio based visits in
the UK.
Many of our graduating students have chosen to go directly into the industry as freelance photographers or assistants within the areas of fashion, advertising and editorial photography. Others have chosen related careers including working on picture desks, working for photographic agents, styling or as advertising creatives.
COURSE DETAILS
Mode of Study:
Full-time
Course Duration:
2 years
Institution Code: A66
UCAS CODES
W641
COURSE LEADER
Conrad Tracy
CONTACT
Admissions
Tel: 01202 363228/363225
Email: admissions@aucb.ac.uk